Case · Celebrity Endorsement
Binda Rawal features in Tanishq campaign film, a celebrity collaboration from Colatch campaign work. The film is on the right.
Tanishq · featuring Binda Rawal · 2026
What happened
A campaign film built around a familiar face.
Binda Rawal features in Tanishq campaign film, a celebrity collaboration from Colatch campaign work. The film is on the right.
Why it works
The read.
A film with a recognised, trusted face is the fastest way to move a brand from unknown to bankable, because credibility transfers in the first few seconds.
At a glance
The collaboration.
Cast the right face
Ready to scale with the right face?
Tell us your goal — we'll come back within 24 hours with a fit-modelled shortlist and a plan to match. Nothing here is binding.